Actual accommodations to compare
The Harpeth Hotel is the downtown pick when the plan is restaurants, shops, the square, and walking back after dinner with the smug calm of someone who did not need to find a parking space.
Southall Farm & Inn is the countryside luxury stay: farm-centric, polished, and better for travelers who want the quiet part of Franklin to feel like the main event.
Franklin Marriott Cool Springs, Hilton Franklin Cool Springs, Hilton Garden Inn Nashville Franklin Cool Springs, Hyatt House Franklin/Cool Springs, Drury Plaza Hotel Franklin, and Tru by Hilton Franklin Cool Springs are the practical options when convenience wins: highway access, parking, pools, breakfast, meeting space, and fewer "where did we leave the car?" mysteries.
Magnolia House Bed & Breakfast and vacation rentals are worth comparing if you want more local character, more room, or a stay that feels less like you accidentally joined a conference.